Bell Let’s Talk Day 2021

Bell Let’s Talk Day 2021
Posted On: January 27, 2021

Bell Let’s Talk Day is Thursday, January 28 and this is the 11th annual Bell Let’s Talk Day. The Trenton Military Family Resource Centre are joining the conversation to help drive progress in mental health through this special news letter. 

COVID-19 has affected every aspect of our lives, including our mental health. According to the Canadian Mental Health Association, 38% of Canadians say their mental health has declined due to COVID-19, and people already struggling with their mental health were 2 times more likely to say their mental health has declined due to the pandemic.

Since 2010, Canadians and people around the globe have joined in the world’s largest conversation around mental health on Bell Let’s Talk Day. Together we have taken big steps to reduce the stigma around mental health issues and inspire one another to take action and help create a Canada where everyone can access the mental health support they need. In a recent survey conducted by Nielsen Consumer Insights, 83% of Canadians now say they are comfortable speaking with others about mental health, compared to only 42% in 2012. By joining in and taking action, we are all helping to make a real difference.

This year’s Bell Let’s Talk Day campaign shines a light on the actions that we can all take, because now more than ever, mental health matters. Whether you’re staying virtually connected with a family member, working directly with patients in recovery, investing in access to care or even just taking care of your own mental health, every Canadian can play a part in their communities, workplaces, schools and at home.

On Bell Let’s Talk Day, Bell donates 5 cents to Canadian mental health programs for every applicable text, local or long distance call, tweet or TikTok video using #BellLetsTalk, every Facebook, Instagram, Pinterest, Snapchat, TikTok, Twitter and YouTube view of the Bell Let’s Talk Day video, and every use of the Bell Let’s Talk Facebook frame or Snapchat filter. All at no cost to participants beyond what they would normally pay their service provider for online or phone access.

Please join us this Bell Let’s Talk Day by showing your support for all those who live with mental illness and those taking action to help them. The following information an attachments will help you reflect and have the conversation with your love ones about taking care of your mental health.  If you or someone you care about is struggling please reach out to our team at


Children exposed to intimate partner violence (IPV) process, react, and respond to the violence
in different ways. Despite facing difficulties, many children display well-being and positive
adjustment. Emerging research continues to examine what protective factors promote children’s
resilience and how they can support prevention and intervention efforts for children and their

Research suggests that the single most common factor in how children overcome adversity is the
presence of at least one loving, consistent, and supportive adult.1
It is often a parent, but it can also be a grandmother, godparent, coach, teacher, or neighbor.
Children benefit when we recognize and preserve the important connections that provide them
with nurturing and security.

Self-perceptions refer to how children think about themselves, their skills and capabilities, and
their sense of control.

For instance, children who believe they are capable of doing certain tasks may be more
optimistic, less anxious, and persevere more to accomplish a task.

Positive self-perceptions can be nurtured by recognizing children’s efforts, helping to set short-
term goals, and helping them learn from setbacks.

These skills enable children to manage their thoughts, emotions, and behaviours when they feel
overwhelmed, anxious, or angry.3
"Scaffolding" is an approach used to support children with self-regulation by helping them
navigate difficult situations one step at a time until they are able to handle the challenges on
their own.


Children who are involved in cultural or faith groups may be better positioned to navigate

Children benefit from the support of a network of people who share similar values and beliefs. In
addition, positive messages conveyed by spiritual, cultural, or religious traditions may help
children overcome difficulties.

Parenting competencies include being responsive to a child's needs, expressing emotional
warmth, providing support to the child, and building strong parent-child bonds.7
Research shows that parenting competencies are positively linked to better outcomes for
children exposed to adversity and trauma. Children benefit when we work with parents to strengthen their parenting skills.

Children whose mothers experience positive mental health display increased resilience and
better outcomes than other young people who are exposed to adversity.9
Promoting health and well-being in mothers is an important way to support children.

Schools can support children's beliefs in their own abilities to achieve and can provide them with
the intellectual and emotional tools to do so.10
Children’s mental health and well-being can be further strengthened when schools incorporate
social-emotional learning and/or trauma-informed approaches in their classrooms, supports, and
How a given child responds to these protective factors depends on many interacting influences
at the child, family, and community levels, including their experiences of relational and structural
violence. Promoting these protectors can help to build children's resilience and support their
well-being and health.


Understanding Stress Behaviour for Parents:

Effects of Stressors Visual:

Self-Reg Training for Parents:

Some parents/caregivers may be interested in Parent Support Group if their child is really struggling or experiencing challenges with anxiety, depression, and/or stress.

"The Trenton Special Needs & Inclusion Program offers a support group for parents/grandparents/caregivers of children with all special needs. Connect with other families in your community and discuss topics that affect and interest you. Gain support and insight from local families." 

Explore these related resources:
From Best Practices to Breakthrough Impacts
The Science of Resilience
Supportive Relationships and Active Skill-Building Strengthen the Foundations of Resilience

Changing the Story – Breaking Mental Health Stigmas

By: Rebecca House, Student Volunteer, MA Counselling Psychology

"The problem with the stigma around mental health is really about the stories we tell ourselves as a society." Matthew Quick

Imagine a person on the street corner as you walk by on a Saturday afternoon. Their appearance is dishevelled, and they appear confused. Then, they shout, and you jump, startled walking quickly away feeling uneasy and somewhat sorry for their situation. You go home, tell your family how unsettled you were. Then, picture a family member struggling with something they cannot show you or a fear that makes them unable to leave the house, or exhaustion so great it pains them to move. Still, they are afraid to say a word. Not because you will not help them, but because they understand what having a mental illness could mean. It could mean they are weak-minded. It could mean that they end up like that person you told them about just days before, talking to themselves on a street corner and all alone. 

Public stigma is society's attitude toward mental illness. Self-stigma is the internalization of those prejudices by people with mental illness. Inherent in both types of stigma are beliefs in stereotypes, prejudices, and discrimination that negatively affects the support, acceptance, and treatment of mental illness. The danger of public stigma is that it may dissuade those with a mental illness from seeking treatment. By not doing our part to break stigmas, we are part of the problem. Stories we tell about mental illness are often described with unintended discrimination and stereotypes. This affects how the mentally ill are treated and how people with mental illness treat themselves. 

It is up to all of us to break the stigmas around mental health and to change the story. It is Bell Let's Talk week. Today we can all take steps to stop the cycle of guilt, shame, and apprehension about mental health. By doing so, we can change the conversation from one of fear to one of hope. 

Top 5 Ways to Help Break Mental Health Stigmas

  • Language –Be mindful of using mental illness words as adjectives. Speak up when you hear disrespectful language around mental illness. 

  • Education – studies show that one of the most important ways to break the stigma is education. Promote positive messaging by sharing social media posts and how to access resources. Educate yourself about mental illness.

  • Kindness and Empathy – Show everyone the same dignity and kindness you would want to receive. 

  • Listening and Asking – Be open to listening to other's experiences without judgment. Ask questions about someone's mental illness or volunteer with organizations that help people who have a mental illness.

  • Be brave. The best way to combat stigma is to be brave enough to tell your own story or participate in the conversation.